Randstad Blog Content Editor in Belmont, California
Blog Content Editor
salary:$35 - $40 per hour
date posted:Thursday, May 3, 2018
industry:Professional, Scientific, and Technical Services
Our client in technology is looking for a seasoned blog editor to own blog content end-to-end, from developing the strategy that will inform what content should be created to publishing and optimizing social distribution for the intended audience.
Strategy: Partner with internal teams to define the blog strategy and the themes and stories necessary to support execution.
Planning: Own the content calendar and ensure the story being told is clear, purposeful, and compelling as well as aligns to our personas and campaign strategy.
Development: Coordinate with internal and external contributors to create compelling content. The ideal candidate will define and manage standards for the Blog channel, ensure that content (visuals and copy) meets editorial standards. Comfortable stepping in or pushing back when content does not meet the level of quality expected. Partners closely with the Social team on ensuring the distribution of content is optimized and aligned with the content being developed.
Performance: Performance metrics is where the rubber meets the road, The ideal candidate is able to capture key strategic insights from usage data and use it to fine tune blog strategy.
5+ years of experience as an editor and/or content strategist in a corporate or media environment. Enterprise experience a plus.
A skilled writer with a proven track record of writing content for both small business and enterprise audiences.
Ability to clearly articulate a strategy, both written and verbal, with a wide variety of stakeholders at all levels of the organization.
Great attention to detail and story.
Ability to effectively prioritize tasks and manage time within a fast-paced environment.