New York Times Business & Finance Editor, T Brand Studio in New York, New York
T Brand Studio is a growing team of energetic writers/editors, videographers, designers, developers and content strategists who create branded content for The New York Times’s advertisers. Our work takes many forms — reported articles, documentary videos, animations, photo essays, podcasts and interactive data visualizations — and ranges from unbranded reportage to branded profiles focusing on our partners’ products, services or people. Our clients cover the gamut of the New York Times’s advertisers.
Studio editors work in concert with our 100+ strong team of creative and production professionals, leading editorial production for multiple branded content projects. Editors’ tasks include: conducting pre-sale research; concepting and ideation; presenting to clients and leading client meetings; brainstorming, reporting, writing and editing branded content; as well as developing and managing our editorial network.
RESPONSIBILITIES AND KEY ACCOUNTABILITIES
Proven knowledge of business, economic and financial issues and an ability to help readers from a variety of backgrounds understand those ideas.
Conceive and create high-quality branded content and other advertising solutions. This includes reporting, writing and editing stories, explainers, quizzes, video documentary concepts/scripts, and/or data visualizations.
Confidently lead meetings to present editorial work, concepts and works-in-progress to colleagues, brands and their agencies; escort clients through the creative process, from pre-sales to project wrap.
Collaborate with other editors, writers, video producers, content- and social strategists, producers, developers, salespeople and other team members.
Lead conception and writing of copy and developing distribution plans for programs across key platforms, including NYT ad units, Facebook, Twitter, Instagram, etc.
Cultivate and manage a network of freelance writers, editors and contributors.
Maintain knowledge of new or evolving branded content trends and strategies.
Collaborate on editorial consulting projects and white-label content programs.
EXPERIENCE & SKILLS
Minimum 5 yrs reporting, writing and editing general business and/or finance stories. Experience in other beats a plus, including auto, CPG, entertainment, luxury, tech and travel.
BA, BS and/or MA, MS in journalism or communications.
Experience in digital media workflows and technology.
Ability to work face-to-face with corporate clients and their advertising agencies.
Familiarity with interactive experiences: data visualizations, quizzes, maps, etc.
Other skills: copy editing; office applications (Word, Excel, Google Apps for Work).
Ability to work in collaborative environment.
Avid consumer of all types media.
Thick skin, a great sense of humor and an appetite for unexpected opportunities.
Passion for The New York Times brand.
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The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics.
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