Topgolf Web Content Editor in Dallas, Texas


Topgolf’s mission is to produce extraordinary sports and entertainment experiences through actively engaged Associates. The Web Content Editor will plan, create, develop, enhance and maintain content on and Topgolf email platforms. Their core responsibility will be to ensure web content promotes engagement and drives conversions to the venue and online.

Key Responsibilities:

  • Keep day-to-day website content accurate and up-to-date for venues, offers, events, programs, etc.

  • Enter data in content management system that may include text formatting, image placement, SEO, metadata, object variables, web linking, and other editorial enrichment

  • Build out new website pages and sections as needed, including layout design, copy and graphics

  • Manage hours and venue details for third-party listing websites such as Yelp, Google Places and TripAdvisor

  • Proofread and edit web and email content

  • Integrate lifestyle and social media content into website

  • Collaborate with members of marketing operations team to improve web/email content and presentation

  • Conduct site audits, user testing and evaluation to increase engagement

  • Recognize issues and identify the path to solution

  • Document and submit bugs to development team

Key Qualifications:

  • Bachelor's Degree, preferably in a relevant discipline

  • Minimum 2 years of experience in website management or digital marketing

  • Experience utilizing CMS platforms such as WordPress, Drupal, Joomla, MODX or Adobe

  • Basic to intermediate skill in HTML and Photoshop

  • Understanding of Google Analytics

  • Strong attention to detail required

  • Ability to maintain focus while performing repetitive tasks

  • Strong sense of user experience fundamentals

  • Ability to optimize creative assets and make them web friendly

  • Must be able to adapt to the changing needs of business and/or ad hoc projects

  • Ability to handle multiple tasks/projects with adherence to deadlines

  • Ability to work well both independently and in a team environment

  • Q&A and A/B testing experience a plus

ID 2017-5141

Position Type Salary

# of Openings 1

Address 8750 North Central Expressway

Job Locations US-TX-Dallas

Category Marketing